Services: Brand Analysis
Roxtec is a global leader in sealing solutions for cable and pipe penetrations, supplying products to industries, the energy sector, and infrastructure construction, among others. To further strengthen its market position, Roxtec needed insights into how its brand is perceived and how well it meets customer expectations.
Navet Analytics conducted a brand analysis across more than 20 countries and several industry sectors. The analysis provided Roxtec with a clear understanding of what customers prioritize, how well-known the brand is, and how effectively Roxtec meets both market demands and customer requirements. Based on these insights, Roxtec is now equipped to refine its products and continue developing its business in line with market expectations.